TD Africa, BOSCH Strengthen Ties on Nigerian Consumer Electronic Market
To further showcase its acknowledgment and endorsement of the Nigerian-born, Africa-wide technology distribution company, TD Africa, a delegation of Robert Bosch GmbH, popularly known as BOSCH, has paid a courtesy visit to the tech distribution giant at its Victoria Island, Lagos, head office.
Mrs. Chioma Chimere, the coordinating managing director of TD Africa, who warmly received the Bosch delegation, said the visit was to further strengthen the existing ties between the two companies and stamp the multinational’s presence in Nigeria.
Her words, “This visit signifies a renewed focus on making Bosch the most sought-after consumer electronics brand for the discerning Nigerian customer. We believe the collaborative strategies discussed will pave the way for big prospects and breakthroughs for Bosch in Nigeria, and TD Africa stands ready as a key partner in this journey.”
Topmost on the discussion were strategies for projecting TD Africa as the key distributor for Bosch products in the country. As both parties outlined plans towards achieving exponential growth through marketing initiatives, among others, to expand Bosch’s market share.
Mr. Piet Ebersohn, the brand manager for Bosch, Sub-Saharan Africa, who led the delegation, said: “TD’s commitment to the growth of the customer’s value chain is immeasurable and invaluable. This is one of the many reasons we value our partnership with TD Africa.”
For the continued efficacy of the alliance, the German company promised to ensure top-notch supply-chain management practices with TD to ensure a steady flow of desired Bosch products to ease and meet the Nigerian consumer demands without delay.
While this collaboration further reinforces TD Africa’s commitment to making technologies accessible across the continent, the visit has again confirmed TD Africa’s position as the premier distributor of choice for leading global brands.
