AFRICAN MUSIC QUEENS #AYRA STARR AND TYLA
Tyla and Ayra Starr, two talented artists from opposite ends of Africa, are making a global impact with their unique sounds and captivating performances.
Tyla: A Genre-Bending South African Star
- Diverse Heritage: Born in Johannesburg, Tyla’s music reflects her rich ethnic background (Indian, Zulu, Mauritian, and Irish).
- Streaming Queen: In November 2023, she shattered records, becoming the most-streamed female African artist on Spotify with over 23 million monthly listeners.
- Billboard History Maker: Her hit song “Water” surged to #21 on the US Billboard Hot 100, making her the youngest South African soloist in 55 y
- She now boasts over 23 million monthly listeners on Spotify, making her the most-streamed female African artist ever
- This took years to achieve this feat (following Hugh Masekela’s “Grazing in the Grass” in 1968).
- Genre Mashup: Tyla blends pop, R&B, and Afrobeats seamlessly. Her track “Been Thinking” landed on the Billboard Mainstream R&B/Hip-Hop Airplay chart, reminiscent of the mid-2000s R&B icons Ciara and Rihanna.
- Fashion Week Debut: Tyla made a grand entrance on the international stage with a performance at Milan Fashion Week in 2023.
- Viral Sensation: “Water” sparked a global dance craze on TikTok and reached the top 10 charts in New Zealand, the Netherlands, and the UK, even topping the UK Afrobeats Singles Chart.
Ayra Starr: The Nigerian Powerhouse
- Homegrown Talent: Hailing from Nigeria, Ayra Starr is signed to the prestigious Mavin Records, led by industry legend Don Jazzy.
- Streaming Domination: She consistently ranks among Nigeria’s most streamed female artists across major platforms.
- Global Recognition: In 2023, Ayra Starr was identified by Vevo’s DSCVR Artists to Watch initiative as an artist on the verge of international stardom.
- Grammy Nominee: Both Tyla and Ayra Starr are nominated in the same category at the upcoming Grammy Awards – Best African Performance. Grammy Nomination: Ayra Starr, like Tyla, is also a nominee at the upcoming Grammy Awards, specifically in the Best African Performance category
A Bright Future for African Music
Tyla and Ayra Starr are leading a new wave of African music, captivating audiences worldwide with their distinct styles. With their talent and ambition, they are sure to continue making history and shaping the future of the global music scene.
